Who We Are ?

Horsepower is a pioneering power sports dealer based in Bradenton, Florida since 2009, with dealers throughout the US and offices currently in Ohio and Florida. Our early years were a combination of learnings and fulfilling our desire to afford access to the Harley Lifestyle to everyone. In a perfect world…. Well, we can dream, but we want to help as many as we can enter or continue the Lifestyle of adventure and a little (or a lot) of rebellion and being your own person! Our team of people knows Harley’s, knows the business and will help you and your friends and families experience American Living at its finest: On the Road, with the finest motorcycle brand ever made, with the wind in your face and an unobstructed view of what makes America great. We are Veteran Managed and proud of it!

why choose us

We are truly committed to earning your trust. We want honest feedback and are not arrogant enough to think we know everything. We will always seek excellence, and when we make a mistake, we will own it. We want you to KNOW that you made the right choice. You have options and we are honored that you chose Horsepower.

Let us show you. Come to a Horsepower Select dealer and together, let us earn you business. This time and the next.

our vision

We will Lead the Revolution in Harley and other powersports adventure lifestyle access with easy to understand and use financial programs. We care for our customer and dealers and strive to exceed expectations by doing what’s right. We aim to be a little rebellious – not become too corporate and Never forget who we serve. We want to be in the thick of it right there with our clients and their customers. Flying our Brand Colors right next to the Flag we honor.


Our motorcycle financing solutions are specifically customized to each customer’s need. We offer flexible loan terms and rates with zero application cost, quick pre-approval, and no social security number requirements so that there is nothing standing in your way when getting your dream bike.

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